zero-product property
The zero-product property is the simple but powerful fact that the only way a product of numbers can equal zero is if at least one of those numbers is itself zero. If you multiply several things and get 0, one of them had to be 0 — there is no other way. This is what makes factoring such a useful tool for solving equations.
Stated precisely: if a·b = 0, then a = 0 or b = 0 (or both); and this extends to any number of factors. Its power appears when an equation is written as a product equal to zero, like (x - 2)(x + 5) = 0. The property lets you split this into two easy equations, x - 2 = 0 or x + 5 = 0, giving the solutions x = 2 and x = -5.
Two honest cautions. First, this only works when the product equals zero — (x - 2)(x + 5) = 7 does NOT mean x - 2 = 7 or x + 5 = 7, so you must move everything to one side and factor first. Second, the property relies on there being no 'zero divisors,' which is true for ordinary numbers but can fail in some exotic systems like certain modular arithmetics.
Solve x^2 - 3x = 0. Factor: x(x - 3) = 0. So x = 0 or x - 3 = 0, giving x = 0 or x = 3.
Each factor set to zero yields one solution.